09 November 2019
10 Ways to Write SEO Friendly Blog Content
Actually, SEO stands for Search Engine Optimization or is referred to as a technique to optimize the Google search engine. This SEO is widely applied to the content used in online businesses, especially articles. That's why in this article will be discussed on how to write an SEO friendly article (SEO Friendly) well and right.
WHY IS THE ARTICLE POSTED SHOULD BE WRITTEN BASED ON SEO RULES?
The main reason is to get the top position in the search engine so that visitors ' traffic increases. What's the point of having a web design with cool but not any visitors who read at all?
If we want to win SEO competition then it takes a commitment to always present SEO Friendly articles, thus your web becomes popular and can be an authority in the field/niche that you discuss.
So, how to write a good SEO Friendly article and right? Here's the guide:
1. USE THE KEYWORDS THAT VISITORS ARE LOOKING FOR
First of all, you have to look for keywords that are likely to be searched by your web, don't forget to customize them in the title or title section of your site. Because Google gives a large portion of the rank of the website that has a keyword relevance in the title.
That keyword will then be typed in the Google search engine by the audience, and if the title of your website contains keywords then the reader will have the opportunity to click on your search listing.
You can use Ahrefs, KeywordTool.io, and Google Keyword Planner tools in Adwords, then enter the keyword you want and don't forget to adjust it with the country first. Remember, don't forget to target the long tail (not the primary) keyword that has a high amount of traffic.
2. USE THE KEYWORD FOCUS APPROPRIATELY
While you're eyeing the keywords that make the article top-ranked, it doesn't mean you're using it excessively. To repeat the keyword there is a rule. For example, for an article that is 800 words long, you should repeat the keyword 4 times. It also applies the multiplication, so 600 words then 2 times, and so on.
Also, the keyword that you put in the article content must be a good human read. Because that will read the article later is the audience, not Google search engines.
We must also include other keywords that may be relevant to our main keyword. Suppose I'm selling a USB, then I will paste the keyword thumb drive, flash disk, USB drive, etc.
The second example: if my online store sells a table mat, then I can use a keyword similar to a tablecloth, mat, etc. Thus prospective buyers who use different terms will still get the same product that you offer. Use the Google Keyword Tool to search for synonyms, or LSIGraphcom to search for the word LSI that is relevant to your product.
3. ARTICLES MUST BE WORTH READING
As mentioned earlier, the article you created should be worth reading. If you try to create article random let alone keyword stuffing, then the bounce rate of your site will be high which is a sign of readers are not satisfied with the quality of your content. Then Google will lower your site's ranking from SERP.
How to write a read-worthy article is to research the topics that will be discussed, then do self-editing or edit them. You can do it with a 1-hour break after composing an article.
If you don't have any free time, you can ask a friend to correct the article. Then ask how they think about the article's content, whether it can be understood or not. You can use a friend's criticism to improve the article you're creating.
4. MAKE SURE THE ARTICLE ANSWERS VISITORS ' QUESTIONS
Just like the point above, the indicator indicating the article you are creating can answer the questions of these audiences determined by Google based on:
The length of time that readers spend reading the article. The longer it takes, signaling the reader is satisfied with your article.
Articles that visitors read are shared or not, such as through social media. To get your articles shared, make it as complete as possible. If both of these are fulfilled, then Google will give you an additional point for your article.
Suppose you wrote an article about how to make money from a blog without a modal in your post, then as much as possible answer the question by presenting a relevant article and giving a real example of how to earn money from the Internet. For example, you can explain all alternative making money online, such as AdSense, affiliate, advertisement, participate in reviews, create an online store, dropship, then create a case study, or success stories from other successful people from the internet marketing, etc. The more interesting the better.
Then when the article finishes you write, try asking yourself. Has my writing already answered the reader's question? Will readers be satisfied with the quality of my articles?
When readers are satisfied with your article then it is likely that Google will also reward your site with a higher ranking position.
5. TAKE ADVANTAGE OF INTERNAL AND EXTERNAL LINKS
The function of these two links is to complete the explanation of the article content that you have not yet listed to the readers. Internal links refer to other articles on your blog. While external links refer articles in other blogs.
The goal is to list internal links to increase the length of time that readers spend while visiting your web, helping Google understand the topic of the web you manage. While external links have the main purpose of convincing the reader of the research results you do.
With both these links, the knowledge of readers will be wider and your Web ranking is increasing.
6. IMAGE OPTIMIZATION
You can enter keywords in the alt tag section and title The image so that the image is in the Google ranking. The second optimization is to minimize the size of the image.
This image optimization aims to accelerate the process of loading articles on your web. Because an image that has a large size (between 1 MB and more) can hinder the loading process, which will make the audience saturated open your blog.
Optimizing images can be done by compresses images before uploading them on the web. For that way, you can minimize the file size of the image without compromising its quality.
To facilitate this work, you can use the following service sites: compressjpeg.com, kraken.io, and typing, com
7. USE UNIQUE VIEWPOINTS ...
The uniqueness of the viewpoint that is poured in the content of the article makes your blog look more prominent than other blogs. This unique angle of view, for example, relates to your personal experience of the topic, keeping it consistent with the keyword focus you are using. Thus readers will enjoy the content that you provide and will probably share your articles with social media where your website will get extra traffic in the future.
8. ENSURE OPTIMAL ARTICLE LENGTH
Based on research, Orbit Media Study revealed that the average number of words used in a single article is 1,142 words. However, if you are only able to write 500 words is also no problem, because it is the minimum amount. In general to be able to get top rankings, usually, Google will select the article that word Countnya above 1000 words. But remember yes, quantity should be accompanied by quality too.
9. TAKE ADVANTAGE OF HEADINGS AND SUBHEADINGS
Articles on the internet usually have a quick set of paragraphs as short as possible so as not to make the reader saturated and easily understand your article. This short paragraph usually consists of 3 to 4 lines, then interspersed with headings or subheadings.
With headings or subheadings, you can help readers find the subject of the article, the reader is not bored, and also so that the structure of the article becomes more orderly.
You can use the table of contents plugin provided for free by WordPress to allow the headings and subheadings to be automatically entered into the table of contents.
10. PROMOTE YOUR ARTICLES
In fact, this section is not included in the SEO Friendly article writing techniques. But to get more visitor numbers, you need to promote your articles either through social media as well as email marketing.
When visitor traffic increases, your content opportunities get a share, like, indexed quickly, or get future backlinks to increase. Which can positively impact your site's SEO?
Thus 10 ways you have to do to write an SEO friendly article is good and true. Broadly, in addition to implementing the SEO components, you must also assemble sentences according to the aesthetics of the article writing. For later the reading is human, not a robot. And you should also make sure that your articles do answer readers ' questions.
A quality, effective and engaging article according to human judgment will make Google put your content on the top page. To do so, make your blog/website different from other blogs and be able to provide complete information for the visitors, resulting in a more impactful web visitor traffic.
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