29 October 2019
💘8 New Google Algorithms that Must be Known for Blog to Persist
Every update certainly has an effect on the continuity of a blog. Maybe some of you are confused about how to find out the Google algorithm changes. Most importantly we need to know as well as include the penalties released in recent years. Generally, there are updates of algorithms that are of major nature and have a big impact on SERP. However, there are also minor ones whose changes are less pronounced for publishers. So, it can be said the algorithm itself often differs between one with the other.
By studying the algorithm, it will certainly equip your knowledge to improve the performance of your blog. Aside from learning SEO, how to SEO optimization, and how to research keywords. Renewal algorithm also affects how SEO works. So, inevitably you have to know the Google algorithm and must be known for good blog quality. Google itself keeps renewing on an average once or even multiple times in a single day. The goal is to preserve the quality of search results as well as be able to show useful results for searchers.
Well, do you want to know the algorithm updated this year? Let's not miss the information. Because we already discussed the importance of understanding the latest Google algorithm update. In the discussion of this Article, you will be outlined a short guide that you easily understand the latest 8 Google algorithms this year. This will be very helpful to the bloggers maximizing the website and maintaining the competition rankings on the Google homepage. More please see the explanation below.
8 new Google algorithms that must be known for the Blog to persist
Google Panda began its release on February 24, 2011. This one algorithm focuses on website evaluation based on the quality of the content. So it will allow high-quality content pages to be appreciated and earn the highest rankings and vice versa. The update algorithm is also based on how well the publishers do optimization on their website.
This Google Panda trigger can be influenced by factors such as low-quality content such as unpleasant to see and read, poorly formatted text, annoying images, grammatical errors, shallow content Not convincing. Others are the stuffing keywords, duplicate content or include plagiarism, and include article spinning. How do I recover it?
The best thing you can do is improve the quality of the article content and start fixing the damage. You can also try to re-check on your website and remove any content that has poor quality according to this algorithm. The bad content referred to as Bisajadi is content that contains duplication, little content and many contain repeated keywords or keyword stuffing.
Next up is Google Penguin which was released on April 24, 2012. This one algorithm has many similarities from the previous algorithm of Panda. However, Google this time focusing more on website evaluation for different factors of their profile and links. In its own update the backlink can positively give the device the influence on the website if it happens so:
- Placed on pages related to your website.
- It's surrounded by content related to your linked pages.
- Shows you as a trustworthy source.
- Comes from a variety of domains.
- Links whose source is unclear will harm Google rankings.
You just have to monitor every backlink growth and your link profile. After that do a routine backlink scan with online software for further inspection. If you find a backlink with poor quality then you need to remove it and change the anchor text on your webpage.
Shortly after Google Penguin was released, a year later appeared also Google Hummingbird on August 22, 2013. Its main focus is to combat the presence of stuffing keywords and low article quality. Thus the visitors will be directed to a Web page that is more accurate. In addition, natural language processing also depends on a semantic latent index as well as synonyms. How do I optimally update in the Hummingbird algorithm?
The best tip is that you need to research the keyword by focusing on the concept and not on the keyword itself. To be able to improve this research, you can start to utilize a wide range of software that helps find all related keywords for inclusion in the module's keyword tracker. Thus through this research, you can also find a popular synonym or similar term.
Next, the fourth algorithm is present from Pigeon. Google started its release on July 24, 2014. Its main focus is to further improve the quality on-page as well as off stage due to less optimization. In Pigeon, Web site rankings can be determined by the business location and distance from each individual user. The world's SEO experts also provide recommendations for tips on optimizing your website from Google Pigeon. The following are the details:
- Create high-quality content based on your niche
- Use keywords with your location
- Optimizing the web for mobile devices
- Develop SEO on-page and off stage
- Building links from reputable sources
- Optimizing algorithms for local search in presenting images, text, video in content
- Include contacts that can be in contact on your webpage
- Reviews and surveys to website pages
- Structured data leverage on website pages
Mobilegeddon began to be released on April 21, 2015, by having a primary focus relating to the accessibility of Web pages from a variety of devices, especially mobile. This one algorithm serves to ensure that the mobile-friendly site pages will be in the top position in the search on mobile devices. However, conversely web pages are not optimized by mobile devices then, of course, it will be in the lower ranking which is potentially small to be accessed by many users.
If experiencing such steps that need to be taken is your blog is mandatory to focus on speed as well as mobile-friendly. Well, how do I make sure? You can just make use of Google Mobile-Friendly Test tool. Using this tool later you will be able to have any aspect of the mobile version that you need to improve.
6. RANK BRAIN
Next, the 6th algorithm is Rankbrain. This algorithm emerged and operated on October 26, 2015. The focus is on the lack of supporting features that are specific queries, poor user experience, and little content. If we already discussed the algorithm form that was previously on Hummingbird, then Rankbird is part of the algorithm. Rankbird is a machine learning system that can, in fact, help Google to understand the meaning of the search presentation that is most appropriate to answer questions by visitors.
In the eyes Google, this one algorithm is referred to as the most important ranking factor. How can I qualify for this Rankbrain algorithm? The trick is simple, you just have to make sure whether the website you manage can be displayed or loaded quickly. If the loading is old or slow, it could be that visitors will immediately exit your website. This will impact your rank on the Google homepage. So make sure you choose the hosting that the Loadingnya speed is not problematic. In addition, try to focus on creating content that is attractive, quality, informative and good to read.
Shortly after the release of Rankbrain, the following in 2016 was released as well as the Possum algorithm. Precisely commenced operations on 1 September 2016. Possum has a focal point on a matched competition placement tailored to a more targeted and specific location. Thus, the renewal of Possum will enable local searchers to be varied based on the location of the Searchers. When someone is close to a business location, you'll most likely see local results appearing on the search homepage.
To better understand this example, when you type in the home search "eye Hospital" then, without you having to name the location you want to go, the search results that appear will be adjusted to the position where you are located. Not interesting? Apart from that this one algorithm can also generate even more variations of the ranking results for each question whose advice is very similar.
How do I handle the Possum algorithm to help you improve your blog? If you have a local business, then try to expand the list for the keyword. Then perform ranking tracking as well as coupled with specific locations. If compared before its appearance Possum, the current local business will better target the number of keywords on the content.
8. FREDRANK BRAIN
The last Algorithm was Fred. The algorithm was started to be released and operated on 08 March 2017. This is the latest algorithm compared to the others. At the time of the renewal of Google Fred many publisher blogs commented because of the decline of their web pages in a sudden – unexpectedly. Do you know? Fred itself is actually referred to as a minor update to Google's algorithm and happens every day. However, starting his operation Fred on March 08 was so noticeably significant by the webmaster. What triggers this Fred algorithm?
Some things affect them are the presence of overly aggressive ads, low-value content, and poor user experience. If you've felt the impact, what do you need to do? Tips and solutions are pretty simple. You only need to prioritize the content and the user experience to be the most important thing. If a webpage shows an ad or ads, first make sure that the page contains quality information and offers relevant content. Next, try setting each of your ads not too many or even not to look like the ad's spam page.
The description above is more information about the 8 latest algorithms from Google that you should know. To be able to get success should be coupled with our personal efforts. Whether you are an individual working person, group, organization or company related to website builders though, it is important to understand how the SEO work process includes the algorithm. Hopefully, this information can also help in the success of your online business. Hopefully it can be helpful and good luck.